Give Your Retail Business Some Personality! - Retailer Solutions

This is a guest post from Daniel Richard, UK Managing Director at Sonru, a?multi-award winning?automated online video interview solution. Daniel explains how video interviewing can help you to capture the right personality for your retail business.

Retail is a sector with high rates of employee turnover. This often means that the fulfillment of roles is a full time occupation for the HR team. Any tool that makes the screening and selection of candidates easier is welcome to a typically burdened department.

?Recruitment is an expensive and time intensive activity. So what if there was a solution that helped you to unlock and deliver time and cost efficiencies through removing the need to schedule first round face-to-face or phone interviews??

Online video interviewing technology holds the answer. It enables you to funnel the best candidates; reduce the recruitment life cycle and gain the ability to reach out to a global talent pool easily. We know that retail is all about personality ? how your staff engage with customers is central to success. A tool such as video interviewing enables retail recruiters to assess personality and culture fit more readily than a print CV or telephone interview.

How does this work? It?s really very easy.

• -Interviewers enter their interview questions, set the deadline and invite candidates by email.
• -Candidates log in to read and record their answers in their own time and own location, without having to be online at the same time as the interviewer.
• -Interviewers review video responses and can add tracked comments when it suits and can share videos securely with colleagues.

Have a look at this fantastic video from Sonru which explains more:

Enterprise Ireland is a champion of innovation, and can provide retailers with access to emerging technologies from Irish companies, with world class solutions for retail such as Sonru. Visit Sonru?s?Knowledge Hub?to read case studies and white papers and see why users love Sonru.

Source: http://retailersolutions.enterprise-ireland.com/2012/08/23/sonru/?utm_source=rss&utm_medium=rss&utm_campaign=sonru

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